Sensory Sommelier

Why the THC percentage is a poor guide to good flower

5 min readUpdated

Walk into any dispensary and the loudest number on the menu is the THC percentage. It sorts the shelf, sets the price and, for a lot of buyers, makes the decision. It is also one of the weakest predictors of whether you will enjoy what you take home.

What the number actually measures

It is a measure of potency in a tested sample — roughly, how much of the intoxicating cannabinoid was present. It is not a measure of quality, character, smoothness, or how the flower will feel. A high figure tells you something can be strong; it says nothing about whether it is good.

Why it travels badly

Stronger is not the same as better

Past a certain point, more potency mostly changes the dose you need, not the experience you get. People who describe their best sessions rarely describe them in percentages — they describe a smell, a feeling, a setting. That is the part a number cannot carry.

What to read instead

Read the aroma and effect description. Look for a recent harvest or packaging date. Notice the grower. And keep your own record of what you actually enjoyed, described in sensory terms rather than figures.

This is the whole premise behind SŌMA: it deliberately does not rank flower by potency. It matches on aroma, flavour and effect, because that is what you will remember afterwards.

Frequently asked questions

Does a higher THC percentage mean better weed?

No. The percentage measures potency in a tested sample, not quality, character or smoothness. Flower with a lower figure can easily be the more enjoyable product depending on how it was grown, cured and stored.

Why do THC numbers vary so much?

They vary between batches of the same strain and between labs testing the same batch. Because of that variation, a single figure is a weak basis for comparing two products on a shelf.

What should I look at instead of THC?

Read the aroma and effect description, check for a recent harvest or packaging date, note the grower, and keep your own record of what you enjoyed described in sensory terms.

Does SŌMA rank strains by potency?

No. SŌMA deliberately matches on aroma, flavour and effect rather than potency, because those describe the experience you are actually choosing.

Keep exploring

Put this into practice: build your Taste Match to find flower by how it actually smells and feels, or browse the Harvest catalog. More guides on the Learn hub.

Information only — not medical or legal advice. For adults 21+ where cannabis is legal.